ANNUAL REPORT REDESIGN 

Johnson & Johnson’s
Annual report

[PROJECT BRIEF]
An annual report is a comprehensive report on a company's activities throughout the preceding year. Annual reports are intended to give shareholders and other interested people information about the company's activities and financial performance. An annual report is a great way to show people a company's growth and progress over the year. This project was about making Johnson & Johnson’s annual report more attractive. 

[SOLUTION]
In the past, Johnson & Johnson’s annual reports were focused only on contents, not the design and visual aspect. For this project, I have placed an emphasis on changing the dry state of the annual report into something more appealing and attractive to customers.  

[COURSE]
Type Systems

[INSTRUCTOR]
David Hake

[SEMESTER]
Fall 2019  

[PROJECT NAME]
Annual Report Redesign

[CATEGORY]
Typography/Editorial Design

[KEYWORDS]
Craft, Book